The Greenville Arena District today announced that Bon Secours St. Francis Health System has acquired the naming rights to the BI-LO Center as a part of a ten year $4.5 million partnership.
“The marriage of these strong community partners gives us the opportunity to bring the unique vision of Bon Secours St. Francis to life and provide visitors with an exclusive experience that can only be found at the Bon Secours Wellness Arena,” said Camilla Hertwig, Chair of Bon Secours St. Francis Health System Board of Directors.
President and General Manager of The Greenville Arena District, Roger Newton added, “We have been fortunate to have a strong corporate partner for the past 15 years with BI-LO. As we start a new chapter in the history of this arena, we look forward to having another great community partner with Bon Secours.”
“Our agreement with Bon Secours St. Francis will expand the financial capacity of the arena and will improve our financial position. This arena already has a $60 million annual economic impact on the community and this partnership will help us to expand this impact even further,” said Greenville Arena District Board Chairman, Jeff Gilstrap.
While some changes will be made immediately, October 1 will be the official date of the name change to Bon Secours Wellness Arena.
The Bon Secours naming rights agreement was brokered by Denver-based Impression Sports & Entertainment.